16,91 €
18,79 €
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Building Strong Brands
16,91 € 
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A groundbreaking book on how companies can increase brand identity by 'thinking out of the box'. Full of examples such as Kodak, McDonalds and General Electric.
18.79
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- Author: David A. Aaker
- Publisher: Simon + Schuster UK
- Year: 2010
- Pages: 380
- ISBN-10: 1849830401
- ISBN-13: 9781849830409
- Format: 13 x 19.5 x 3 cm, minkšti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
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A groundbreaking book on how companies can increase brand identity by 'thinking out of the box'. Full of examples such as Kodak, McDonalds and General Electric.
The promotion ends in 
- Author: David A. Aaker
- Publisher: Simon + Schuster UK
- Year: 2010
- Pages: 380
- ISBN-10: 1849830401
- ISBN-13: 9781849830409
- Format: 13 x 19.5 x 3 cm, minkšti viršeliai
- Language: English English
A groundbreaking book on how companies can increase brand identity by 'thinking out of the box'. Full of examples such as Kodak, McDonalds and General Electric.
Reviews